Effective in November 1st, 2018
This document regulates the use of the LeadLovers platform,
hereinafter referred to as“Tool”.
By subscribing to the Tool, you, hereinafter referred to as “User”,
enter into and agree to the terms below.
LEADLOVERS TECNOLOGIA LTDA - ME a legal entity of private law,
enrolled at the Brazilian Corporate Taxpayer's Registry (CNPJ) under no.
22.799.684/0001-76, headquartered in Curitiba/PR, at Rua do Semeador, no. 461,
Cidade Industrial, Curitiba/PR, ZIP 81.270 -050 , hereinafter referred to as"LeadLovers", through its legal and technical representative,
FABIO LEANDRO VERSCHOOR, Brazilian, holder of ID (RG) 68.156.884-0 and Tax ID (CPF)
hereby agrees to submit to.
the use of the services provided by LeadLovers.
This document is governed by Law no. 12.965/2014 (Brazilian Civil Rights Framework
for the Internet), Law 13709/2018 (Data Protection Act) and by the European Data
Protection Regulation or GDPR-General Data Protection Regulation.
1.1 GENERAL RULES FOR STORAGE OF USER AND THIRD-PARTY DATA
1.1.1 Any person who has data stored by LeadLovers,
after proof of identity by confirming their respective data, has the right to
request by phone ( 41 ) 3908-7533 or by email ( firstname.lastname@example.org ),
information such as (a) which of their data is stored, (b) the purpose for storing
such data, (c) for whom such data has been disclosed, and (d) the storage period.
1.1.2 In addition, they also have the right to request that such
data be (a) rectified, (b) deleted or (c) limited.
1.1.3 In the case of the above requirements, LeadLovers reserves the period of 30 (thirty) days for the fulfillment of the request, and the
requesting person shall be informed by e-mail.
1.1.4 In the event of any breach of personal data that could lead
to a risk of the rights and freedoms of the data subject, LeadLovers undertakes to notify the responsible User within 72 hours.
1.1.5 If the User or the holder of the data is
geographically located in any country of the European Union, the User must notify within 72 hours the respective holder, as well as
the controlling authority of the respective country.
1.2 USER PERSONAL DATA
1.2.1 The Tool, after the effective subscription, collects the following Personally Identifiable User Information provided at the
time of purchase: name, date of birth, tax ID (CPF/CNPJ), address, e-mail address
and telephone number.
1.2.2 If the client is a legal entity, it should include the name,
tax ID (CPF) and date of birth of the legal representative of the company.
1.2.3 The information is provided through the completion of the
form by the User at the time of contracting/subscription of the
service, the same remaining responsible for its correction and updating.
1.2.4 The information provided will be used for communication,
notification and collection of users, and LeadLovers is hereby authorized to use them also for sending of emails, such as Newsletters, product
launch notifications, news related to the Tool.
The User may unsubscribe to the e-mail service at any time.
1.2.5 LeadLovers shall keep access records confidential, in a
controlled and safe environment for at least 6 months, in accordance with Art. 15
of Law No. 12,965/2014 (Brazilian Civil Rights Framework for the Internet).
1.2.6 Only LeadLovers employees shall be able to
access the User's personal information, whose disclosure to third
parties shall not be carried out without authorization.
The Tool uses remarketing tools and primary cookies from
Google Analytics to improve the user experience with our content. Google, in turn,
The User can disable this feature by accessing this link
1.2.9 In addition to the above personal information provided, the tool collects information contained in ads, such as the IP
(Internet Protocol), ISP (Internet Service Provider, such as Sapo, Clix and
others), the browser used to visit the LeadLovers website, the
time of visit and the pages visited on our website.
1.2.10 This information (listed in item 1.2.1) is collected for
the sole purpose of optimizing the User's own navigation and
experience through the LeadLovers website.
1.2.11 Also, other information such as personal preferences is
stored throughCookies e Web Beacons.
1.2.12 Furthermore, LeadLovers website contains
advertisements from third parties. Some of these ads may use technologies such asCookies and/or Web Beacons, which will also receive data such as IP
address, ISP, browser, etc.
1.2.13 The above features (listed in items 1.2.11 and 1.2.12) are
used for geotargeting (such as showing Lisbon advertising only to people from
Lisbon) or displaying targeted advertising to a user type (such as showing
restaurant advertising to people visiting culinary websites regularly).
1.2.14 All Users, or anyone browsing the
internet, have the power and independence to turn off these features by blocking
the "Cookies" in browser or anti-virus options. However, we warn
that blocking Cookies may generate issues navigating our website or other
1.3 THIRD-PARTY DATA COLLECTION BY THE USER
1.3.1 Since the Tool allows the Userto collect data from third parties, the User, contracting with LeadLovers, represents to be responsible for the treatment and
lawfulness of said data pursuant to Law No. 12.965/2014 (Brazilian Civil Rights
Framework for the Internet), Law 13709/2018 (Data Protection Act) and the European
Data Protection Regulation or GDPR-General Data Protection Regulation.
1.3.2 If the User is geographically located in
any country of the European Union or collects data of any person
who is geographically located in any country of the European Union, they undertake
representative to be contacted by the controlling authorities and data holders of
that region, under the terms required by the GDPR (General Data Protection
1.3.3 LeadLovers shall not perform the processing of these data,
unless requested and authorized by the User.
1.3.4 Should LeadLovers identify any unlawful collection of data
by the User, it shall immediately block its collection and the
access of the User to the Tool.
1.3.5 The collection of genetic, biometric or health data of third
parties by the User is not allowed, unless upon express and
unequivocal authorization by its holders. In case the User obtains
the respective authorization, they must immediately prove it to LeadLovers, under penalty of having their access blocked under the terms of item 1.3.4.
1.3.6 Likewise the previous item, the User is not allowed to
collect data of minors under 16 (sixteen) years of age, without the express
authorization of the persons responsible for the minors.
All data entered into the Tool, including third-party data
collected by the User, is confidential and protected through
strict access and encryption controls. Our team of developers makes every effort to
keep the Tool Safe, but we cannot guarantee 100% security and like
any online venture, we are subject to risks.
In order to enjoy the services offered by LeadLovers, the User must ensure a continuous and fast connection with the Internet. The User is solely responsible for obtaining and paying for Internet connection,
which will allow him to enjoy the platform. The User hereby
acknowledges that the quality of the Internet connection depends, among other
things, on the Internet access provider and the Internet infrastructure provider,
on the volume of other uses that the client makes in the band available at each
moment and also on the quality of the connection equipment it has. LeadLovers shall
not be responsible for any viewing failures and/or problems attributed to a faulty,
interrupted, slow Internet connection or issues related to hardware problems (PC,
notebook, tablet, mobile, etc.) of the User.
2.3.1 At the time of contracting/subscription to the Tool, the User may choose MONTHLY, six-monthly or ANNUAL payment plans,
as offered on the website.
2.3.2 The means of payment available are bank slip and credit card
2.3.3 The lack of access to the platform and/or use of the
services provided in the Tool shall not exempt the User from the payment of the monthly fee, since payment is due for the mere availability
of the service.
2.3.4 The purchase by credit card will require automatic payment
of the subscription, be it monthly, six-monthly or annual and will be included in
the invoice of the card.
2.3.5 Payment via bank bill will entail the monthly, six-monthly
or annual delivery of the slip to the e-mail address registered at the time of
2.3.6 The six-monthly and Annual plans follow the same procedures
of the Monthly plan; however, their subscription will follow according to the
period imposed on them, that is, 6 months and 12 months respectively. Similarly to
the monthly plan, there will be automatic renewal by billing the credit card or
sending the bank slip in the following payment term.
2.3.7 The Tax Invoice will be generated within 30 (thirty) days
after confirmation of payment and sent by e-mail to the User.
2.3.8 We emphasize that if the User choses
payment in installments, the installment shall be operated by the credit card
operator and not by LeadLovers. It is not possible to pay in
installments by bank slip.
2.4.1 The failure to pay the monthly fee for more than 15 days
(recurrence in default) shall entail the blocking of the account. Hotmart will send
notifications regarding the delays in the monthly payment via email before LeadLovers blocks the account.
2.4.2 The account unblocking will only take place through the
payment of all overdue monthly payments, including monetary correction and legal
2.4.3 In the event that the Tool has been
used/made available without the due payment and there is no request for
cancellation of subscription, the amount referring to the period used may be
charged by telephone, e-mail, correspondence and/or legal action, with monetary
correction, legal interest as of maturity and attorney's fees of 20%.
2.4.4 If LeadLovers does not charge any monthly
payment, monetary correction or interest, it shall be due to a mere liberality,
never entailing a waiver of its right.
2.5.1 The user has the right to request the cancellation of the
base plans sold on the website (5,000 lead plans) within 30 days after the first
purchase and shall receive a full refund of the amount paid.
2.5.2 The additional lead plans referred to in item 2.7 or any
other additional contracted afterwards shall NOT be subject to refund.
2.5.3 Purchases in installments via credit card shall NOT be
refunded, since payment is made in cash by the credit card operator and the latter
then collects the installments from the User.
2.5.4 In case of cash purchase via credit card, the purchase value
will be refunded on the next invoice of the credit card or on the invoice of the
subsequent month, that is, from 30 to 60 days, depending on the closing date of the
credit card bill and also the credit card company.
2.5.5 The refund of the amount paid via bank slip will be made via
a checking account. Once the refund is placed on the Hotmart system, the user will
receive an email to register the bank account where the refund will be made.
2.6 CANCELLATION OF SUBSCRIPTION
2.6.1 The charge will be interrupted upon the request of the User
to cancel the subscription to the LeadLovers team. If there is no cancellation
request, the charge will occur automatically for each contracted period.
2.6.2 Upon a request of cancellation of the subscription, the
access of the User to the Tool will be immediately blocked and the automatic
collection by LeadLovers and by Hotmart cancelled for the following terms, with no
refund whatsoever of the installments already paid.
2.7 ADDITIONAL PLANS (UPGRADE)
Upgrade packages can only be purchased if the main plan (Monthly, Six-monthly,
Annual) is paid on time, otherwise the User shall have 7 days
after the maturity date to settle any debts before acquiring an additional plan.
2.8 DISCOUNT COUPON
The discount coupon delivered by LeadLovers and its partners may
only be used once (1) and is limited to a single tax ID (CPF/CNPJ), i.e., it is
non-transferable and non-cumulative. The discount coupon can only be activated by
new subscriptions and their maximum validity is of 2 (two) months.
2.9.1 Access will be granted after the payment is identified,
the access data will be sent via email; in case they are not delivered
immediately there will be 5 attempts to send following the actions below:
- Immediate delivery after subscription;
- 30 minutes after subscription;
- 2 hours after the first attempt;
- 4 hours after the second attempt;
- 24 hours after subscription;
2.9.2 The User has access 24 hours a day, 7 (seven) days a week to
the platform while paying for the plan on time, except in the special cases of
scheduled maintenance of the system.
2.10 ILLEGAL OR UNETHICAL USE OF THE TOOL BY THE USER
2.10.1 The use of the Tool is prohibited for the
publication, creation, storage and/or dissemination of abusive content, such as
texts, photos and/or videos that are defamatory, discriminatory, obscene,
offensive, threatening, abusive, harassing, harmful, which contains hate speech
against persons or groups or contains child pornography, explicit or violent
pornography, content that may be harmful to minors, contains insults or religious
or racial threats, or encourages moral (including bodily) harm and property, or
that may violate any third party right.
2.10.2 It is also prohibited to use the Tool for
spam (abusive) emailing. If it is identified that the user is using the Toolto spamming emails, we reserve the right to block the account.
2.10.3 We use the following spam verification bases:
- Minimum delivery rate of 98% (in relation to the amount of emails sent);
- Minimum opening rate of 10% (in relation to the amount of emails sent);
- Maximum of 2% Hard bounces (in relation to the number of bounce messages in
the last 15 days);
- (Total) maximum of 30% Hard bounces (in relation to the total number of
2.10.4 But what are "HARD BOUNCES"? HARD BOUNCES are permanent
errors that should be handled more strictly than temporary errors. These can appear
because they do not exist (spamtraps), because they are going through a long period
of inactivity (5 months). This type of response hurts the delivery of your
campaigns more intensely because they receive an immediate rejection from the
provider. The most common answers are related to nonexistent accounts or domains.
2.10.5 If the User intends to perform cold list
cleaning (cold lead import to the system in order to remove the leads that still
relate to the client, thus making successive imports), they must acquire DEDICATED
IP for this purpose.
2.10.6 If the company verifies that the User is
performing successive exports and imports above 2 times the current account limit,
having an inbox with more than 2% of Hard Bounce status leads and/or the reputation
of the account is below 90%, it may be blocked. The User will be
informed previously on the blocking via email
2.10.7 In addition, the User agrees that, when
using the Leadlovers system, it may not:
b) Make any misrepresentation, thus understood the information
misrepresentation (i.e.: deliberate and voluntary disclosure of information that
the User knows to be false or that are notoriously false) and fraudulent
c) Post or send any abusive or offensive content in the comments;
d) Commit fraud;
e) Violate or breach third-party intellectual property rights,
fiduciary or contractual rights, privacy or publicity rights;
f) Disseminate, distribute or send destructive codes, whether or
not they have caused actual damage;
g) Collect personal or business data, including (without
limitation) email addresses and/or names of any Internet resource, whether managed
by LeadLovers or third parties, for commercial, political,
welfare, or other purposes without the consent of the owners of such data;
h) Duplicate, copy, modify, modify, create derivative works from,
or sell or resell any of LeadLovers' services or any part
thereof, including websites and web pages, or the information or data contained in
the services of the Tool;
i) Send content that does not belong to the User or that they have no right to publish or distribute, whether under law or contract;
j) Access the Tool without authorization, through hacking,
password mining or any other fraudulent means or that represents a violation of
k) Perform or encourage any unlawful activities;
l) Fail to comply with any applicable laws, rules, norms,
principles and regulations.
2.10.8 The violation of any of the rules set forth herein shall
entail the block of the access to the Tool, without prejudice to
any potential damages.
2.10.9 LeadLovers is not responsible for content
posted through the system, and may remove content from the Internet if there is a
violation of these terms or any third party right.
The Technical Support of the tool will be given through online chat during
business hours, from 8:30 a.m. to 5:00 p.m. Monday to Friday; to access the
chat online go to the Call Center inside LeadLovers.
2.12 SHARED ACCESS
2.12.1 The sharing of access data is not allowed under any
circumstances; the subscriber may be blocked access if the system identifies access
by different IPs. For blocked accesses, the subscriber will have to wait up to 72
hours for their access to be released again, after analysis of our IT staff.
2.12.2 The sharing of access data as well as copying and /or
distribution of content without the author's written permission is considered
piracy. Piracy is a crime and, if identified and proven, the offender will be
prosecuted, thus responding to the terms of the Law.
2.13 TERMS AND CONDITIONS
2.13.1 By contracting LeadLovers, the Userrepresents to be fully aware that the system changes daily, no prior
notice being required before each change, unless we deem it necessary.
2.13.2 The User is also fully aware of the
possibility of encountering "system bugs", that is, process failures, as well as of
facing slow connection and being unable to use the system for a few hours.
2.13.3 LeadLovers is not responsible for any losses incurred due
to unforeseen bugs and/or external events that every company is subject to.
2.13.4 In addition to all the rules set forth in this document,
the User undertakes to prepare and provide to its "customers" or
"visitors" the Privacy Policies applied in their own environment, which shall be in
accordance with this document, with Law 12.965/2014 (Brazilian Civil Rights
Framework for the Internet) and with the European Data Protection Regulation or
GDPR-General Data Protection Regulation.
email. After 5 (five) days of said notification, in the event of silence by the
User, the changes shall be deemed accepted.
2.13.6 The Courts of Curitiba/PR are hereby appointed in order to
however privileged it may be.
cancellation of the subscription may be requested through our Call Center with the